We are looking for aSenior Digital Engagement Managerwith excellent strategic communications, influencing and leadership skills to lead engagement with our colleagues and other stakeholders. As a Senior Digital Engagement Manager forDigital and Transformation Group (DTG), youll be part of the Department for Work and Pensions (DWP), the UKs biggest public service department that is responsible for welfare, pensions and child maintenance policy for more than 22m customers. With more than 8000 colleagues, DTG is central to transforming DWPs digital services to ensure customers can access services easily, how and when they want to. In this role, you will lead on planning and implementing complex communications and engagement campaigns using data and insight, aligned to wider departmental outcomes and in collaboration with senior stakeholders. As well as internal engagement to DTG colleagues, this role will also specialise in engagement with stakeholders outside of DTG, such as DWP, other government departments, Ministers and partners delivering transformation ensuring lines to take and briefing materials are up to date. As a Senior Digital Engagement Manager, you will: Lead the delivery of the DTG engagement strategy, ensuring alignment with DTGs purpose, business priorities and DWPs 2030 strategy. Support senior leaders in delivering clear, confident, and consistent strategic narratives that reflect our values, priorities and business outcomes. Play a leading role in the wider DTG engagement community. You will provide visible and accessible leadership, encouraging collaborative cross-team delivery, providing professional support and actively helping build skills and capability. Provide expert communications advice to senior leaders on complex, sensitive and reputational issues, supporting informed decision making. Develop and deliver engagement strategies for key communications priorities, such as AI, data and digital transformation, working in partnership with the DWP Press Office to maximise proactive and reactive media opportunities. Chartered Institute of Marketing Government Communications Service - Practitioner level canham1@dwp.gov.uk . Implementation Alongside your salary of 57,946, Department for Work and Pensions contributes 16,786 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides (opens in a new window). We also have a broad benefits package built around your work-life balance which includes: Working patterns to support work/life balance such as job sharing, term-time working, flexi-time and compressed hours. Generous annual leave at least 25 days on entry, increasing up to 30 days over time (prorata for part time employees), plus 9 days public and privilege leave. Support for financial wellbeing, including interest-free season ticket loans for travel, a cycle to work scheme and an employee discount scheme. Health and wellbeing support including our Employee Assistance Programme for specialist advice and counselling and the opportunity to join HASSRA a first-class programme of competitions, activities and benefits for its members (subscription payable monthly). Family friendly policies including enhanced maternity and shared parental leave pay after 1 years continuous service. Funded learning and development to support progress in your role and career. This includes industry recognised qualifications and accreditations, coaching, mentoring and talent development programmes. An inclusive and diverse environment with opportunities to join professional and interpersonal networks including Womens Network, National Race Network, National Disability Network (THRIVE) and many more. Hybrid Working This role may be suitable for hybrid working, which is where an employee works part of the week in their DWP office and part of the week from home. This is a voluntary, non-contractual arrangement and your office will be your contractual place of work. If a hybrid working arrangement is suitable for the role and for you, you will normally be required to spend a minimum of 60% of your contracted working hours from your DWP office. If you have a disability, caring responsibilities, or other circumstances that may affect your ability to meet the minimum office attendance requirement, please discuss this with us using the contact details in this advert. New entrants to the Civil Service will join on band minimum. Existing Civil Servants who gain promotion will move to the bottom of the grade pay scale or receive a 10% increase applied to their current substantive salary, whichever is greater. Any temporary allowances that you are currently in receipt of will not form part of the calculation to determine your pay. Any allowances that are in payment will cease when you move into your new role. Artificial intelligence Artificial intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Employment history - this should contain your work experience and any skills, qualifications and accomplishments relevant to the jobs you have completed. Strong written and verbal communication skills, with evidence of developing high quality content and evaluating communications or engagement campaigns against recognised professional standards. Proven ability to work at pace, showing resilience while managing multiple priorities and delivering high-quality outputs under tight deadlines and in high-pressure situations. Strong stakeholder management skills, including identifying and prioritising key stakeholders, building effective relationships, horizon scanning for opportunities and risks, and leading engagement activities that support organisational objectives. The following statement is aligned to the required technical skill of Implementation. Experience of designing and delivering innovative, user focused communication or engagement strategies on complex issues that achieved business objectives and delivered measurable impact. If you choose to use gen-AI to support your statements, you must follow the guidelines outlined in the Artificial intelligence and recruitment guide. For Hints and Tips on completing your application visit Applying for jobs at DWP Digital. If youre successful at the sift stage, youll be invited to a video interview via Microsoft Teams. To help you prepare and settle into the interview you will be sent the interview questions in advance of the interview, at least 5 days prior to your interview. For these vacancies, we strongly recommend that applicants consult with an immigration specialist or qualified advisor to assess their eligibility for Visa Sponsorship before deciding to apply. Please note that while we consider sponsorship requests in accordance with current DWP guidance and Home Office policy, sponsorship cannot be guaranteed. At the Department for Work and Pensions (DWP) we value diversity and inclusion and actively encourage and welcome applications from everyone, including those that are underrepresented in our workforce. Find out more about working for DWP on the DWP Careers Hub . If you are placed on a reserve list but we cannot immediately offer you a post, please note: If you are later offered the role you applied for, in a location you have expressed a preference for, and you decline the offer or are unable to take up the post within a reasonable timeframe you will be withdrawn from the campaign and removed from the reserve list, other than in exceptional circumstances (e.g. a contractual Part Time Working Pattern cannot be accommodated in the initial role offered or in cases of serious ill health). Disability Confident Scheme In line with our commitment to the Disability Confident Scheme (DCS), we aim to advance all candidates applying under the DCS who meet the minimum standard. We consider visible and non-visible disabilities, neurodiversity or learning differences, chronic medical conditions, or mental ill health. Examples include dyslexia, epilepsy, autism, chronic fatigue, or schizophrenia. If you need a change to be made so that you can make your application, you should contact the Government Recruitment Service via DWPRecruitment.gov.uk as soon as possible before the closing date to discuss your needs. Complete the Reasonable Adjustments section in the Additional requirements page of your application form to tell us what changes or help you might need further on in the recruitment process. For instance, you may need wheelchair access at interview, or if youre deaf, a Language Service Professional. Integrity, plagiarism and Civil Service Principles The Civil Service values honesty and integrity and expects all candidates to abide by these principles. Copying content or answers from an online or published source that is not your own Disclosure and Barring Service and Internal Fraud Database Checks To process applications without delay, we will be sending a Criminal Record Check to Disclosure and Barring Service on your behalf. If you will be doing this, please advise Government Recruitment Service of your intention by emailing Pre-EmploymentChecks.Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty had their employment continued. A candidate is not eligible to apply for a role within the Civil Service if the application is made within a 5 year period following a dismissal for carrying out internal fraud against government. If successful and transferring from another Government Department, a criminal record check will be carried out. Before applying for this vacancy, current employees of DWP should check whether a successful application would result in changes to their terms & conditions of employment, e.g. mobility, pay, allowances. Those on protected TUPE/ COSoP terms and conditions applying on promotion or voluntary permanent level move will adopt DWPs Terms and Conditions and this may have a different impact on pay and allowances. Civil Servants that would transfer into DWP from other government organisations, following successful application, will assume DWP's terms & conditions of employment current on the day they are posted, unless DWP has stated otherwise in writing. Civil Servants applying on promotion will usually be appointed to the salary minimum or within 10% of existing salary. Any move to DWP from another employer will mean you can no longer access childcare vouchers. You may, however, be eligible for other government schemes, including Tax Free Childcare. Determine your eligibility at the Childcare Choices Website. Successful candidates must undergo a basic (or equivalent) criminal record check. People working with government assets must complete baseline personnel security standard (opens in new window) checks. Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service Working for the Civil Service The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants. We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window) . The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria. The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy. Diversity and Inclusion The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see the Civil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window) . The Civil Service welcomes applications from people who have recently left prison or have an unspent conviction. Email : Oliver.canham1@dwp.gov.uk Email : digital.recruitmentupdates@dwp.gov.uk Appointment to the Civil Service is governed by the Civil Service Commissions Recruitment Principles. If you feel your application has not been treated in accordance with these principles and you wish to make a complaint, you should in the first instance contact DWP by email: HR.BUSINESSASSURANCE@DWP.If you are not satisfied with the response you receive from the Department, you can contact the Civil Service Commission. Click here to visit the Civil Service Commission. Attachments DWP Terms and Conditions January 2024 Opens in new window (docx, 17kB) Success-Profiles-Candidate-Overview Opens in new window (pdf, 635kB)